Miessence - the world’s first certified organic skin care & cosmetic products.
MiEnviron - An expanding range of certified organic & organic household products.
MiVitality & In-Liven - An expanding range of certified organic nutritional and health products.
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CHRISTY RUFFNER
ONE Group Independent Representative
Phone: (208) 495-3701
email: Christy@personallyorganic.com

Organic & Natural Enterprise Group



welcome to – certified organic skin care, cosmetics & health care products – and an ethical home based organic business opportunity
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ORGANIC INDUSTRY – From movement to a booming
 

OUR INDUSTRY... GREEN, ETHICAL & BOOMING!

ONE Group and Miessence are proud participants in a growing industry that prioritizes health and sustainability. As developers of the first comprehensive range of products to be certified organic to food industry standards we are world leaders of this growing trend. If you have not done so already you can view an overview of our organic business opportunity.

ORGANIC BEGINNINGS

The organic movement began at the same time as industrialized agriculture. It evolved through the ’50s and ’60s with the launch of such books as Silent Spring by Rachel Carson, which exposed the toxic effects of pesticides, through what is now termed bio-magnification. A process whereby synthetic chemicals used in agriculture magnify (increase in concentration) through the food-chain.

During the ’70s, the development of the organic market was stimulated by growing consumer interest in health and nutrition, as well as the increasing importance of preserving the natural environment. More recently the movement has been given significant impetus by events such as outbreaks of Bovine Spongiform Encephalapathy (BSE or Mad Cow Disease), and the controversy surrounding Genetically Modified Organisms (GMOs), which have motivated people to search for healthy alternatives.

A BOOMING, ETHICAL INDUSTRY

The organic industry has achieved compounded growth of 23% pa for seven consecutive years, while the natural and organic cosmetic sector grew by a massive 39% in 2001 alone. Our range or products is the world’s first and currently only fully certified organic skin and body care products.

Recent market research has shown that consumer demand for organics is growing rapidly worldwide.  Through cutting-edge research and development, we intend to progressively release dynamic, healthy, first-to-market innovations in the organic sector.

Globally, sales in the personal care market, including natural personal care, reached USD$122 billion in 2000 and are growing 1.6%. In the USA, the entire Health and Beauty Care market is almost USD$40 billion and is expecting 3.4% annual growth.

In contrast, the trend towards natural ingredients is running through every segment of personal care with sales in the USA in this area, reaching USD$1.56 billion in 2001 and growing at 10%. This segment is expected to grow 6%-7% annually over the next few years.

USA
Consumer sales of organic products in the US reached US$5.6 billion in 2000, a rise of 19% from 1999. If organics sustains this annual growth (and there is no indication it will not as sales in 2001 reached US$9.4 billion) the organic segment will be worth between US$13 – US$18 billion by 2005.

EUROPE
Research across seven European countries found that organic spending would nearly double over the next 5 years. By 2006, 58% of European consumers will choose to use organic products. During 2000, 29 million people in the UK said they had consumed organic food, a figure that represents almost half the population. There are 142 million consumers of organic food in Europe, showing that organic food has hit mainstream after many years in ‘alternative’ niche markets.

The UK, which had organic sales of GBP 605 million in 2000 and is expected to reach GBP 1 billion by 2003 will continue to be the key market.

JAPAN
The Japanese are the largest per capita consumers of organics in the world and are substantial importers of organic consumer products. Japan had a national market value of US$1.5 billion in 1998 and has a current estimated value of US$3.2 billion. The majority of organic products in Japan are distributed through a ‘tei-kei’ arrangement, which is a type of cooperative.

Market 2001 Retail sales
 
MARKET 2001 RETAIL SALES CURRENT GROWTH RATE
USA  US$9.4 billion 19%
Europe US$9.2 billion 22% (UK 2001, 40% growth to US$0.8 billion)
Oceania* US$9.0 billion 21% (Japan 2001, 21% growth to US$3.2 billion)

 * North & South-East Asia, Australia & New Zealand

 

Request information on building an ethical, organic, home-based business.

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Three reasons why  you should join our team:

1. Senior Executives Anne & Arun literally wrote the official ONE Group training manuals and were key in organizing the first ONE Group international conference.

2. Our team has a track record of success but most importantly we have the ability to aid you in duplicating our success through professional support and training – including our specifically designed...
team organic site

 3.  Finally we are fun to work with ! Our team is  committed to making a difference to people and the environment  and we enjoy what we do... you will find our proactive and solution seeking approach very contagious :)



  • a unique range of certified organic products
  • free international delivery (conditions apply)
  • significant discounts available for health & beauty professional as well as for large orders



"One of the greatest discoveries a man makes, one of his great surprises,
is to find he can do what he was afraid he couldn't do."
Henry Ford
1863-1947, Founder of Ford Motor Company


Miessence
Certified organic and natural skin care, cosmetic and personal care. A massive range including shampoos, deodorants, moisturisers, foundations, toothpastes and much more.


MiVitality & In-Liven
An expanding range of certified organic nutritional and health products. Currently featuring InLiven, certified organic probiotic superfood for internal care and immune boost.


MiEnviron
An expanding range of certified organic & organic household products. Currently featuring insect repellent and air freshner.


 




 

THE CHEMICAL HOME
"Babies are born with toxic chemical already contaminating their bodies."

WHAT DOCTORS DON'T TELL YOU
 The solution to your health problem is just a click away with this free search service.


 

Hi.  My name is Christy Ruffner, and this is my web site.
When I decided I was "all about organic" I started looking for a business with a product and integrity that I could get behind with my heart and my marketing efforts.  That business ended up being ONE Group. 

ONE Group is not about making money off the growing
organic market, but believes in why we must all support the organic industry for ourselves, our families and the environment.

If you feel this way too then maybe ONE Group is for you too.  Check out my web site and see what you think.  It doesn't cost anything to look.  Let me know if I can help you. 





Make the right choice...

My Blogs:

Your Organic Earth


Organic Gardening Success

Worm Bin Composting

Organic Marketing Solutions

 

CONTACT ME...
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Organic personal care and health products.  A positive choice for you, your family, and the environment.

© ONE Group / Personally Organic 2006